When summer rolls in, the dream of sun-kissed blonde hair in summer becomes reality for many, but maintaining summer blonde hair is another story entirely. From UV rays and chlorine to sea salt and sweaty up-dos, summer is not always kind to blondes. Bleached and coloured blonde hair is particularly vulnerable to dryness, breakage, and brassy tones – and if you're rocking blonde hair extensions, they need extra love, too.
Thankfully, with the right approach and the right products, your blonde can stay beautiful, bright, and healthy all season long. At SWAY we offer premium hair extensions in 49 stunning colours along with a specialist range of haircare products to help keep your hair looking flawless – even when the heat is on.
Why Blonde Hair Needs Extra Summer Love
Do you find yourself wondering “why does my hair change colour in summer?” Well, blonde hair, especially if it’s been bleached or colour-treated, is naturally more porous and fragile than darker shades. That means it absorbs everything from moisture-zapping sun rays to colour-altering chemicals in pools and seawater.
Blonde hair in summer is also more prone to brassiness, this is when hair takes on unwanted yellow or orange undertones. This is especially common in the summer when sunlight fades toner and oxidises colour faster.
And it’s not just your natural hair at risk. Blonde extensions made from 100% human hair can also fade or dry out if not protected. Since extensions don’t receive natural oils from the scalp, they need careful hydration and gentle handling, particularly in extreme weather.
Top Tips to Keep Blonde Hair Bright in the Heat
Whether you're headed to the beach or just basking in a back garden, these easy tips can help you protect your blonde from summer stress:
1. Avoid Direct Sunlight
Just like your skin, your hair needs sun protection too. Prolonged UV exposure can fade your blonde and make hair brittle. Pop on a hat or stay in the shade during peak sun hours.
2. Rinse Before and After Swimming
Wet your hair with clean water before diving into the pool or sea – this helps reduce the amount of chlorine or saltwater absorbed. Better still, apply our Hydrate Conditioner to your strands then cover with a swim hat before getting in the water. After your swim, rinse thoroughly and follow with a conditioner.
3. Use UV Heat Protection Sprays
Secure enough of our Heat Protection Spray from SWAY to last you the summer, at least. Our heat protectant acts like sunscreen for your hair, forming a protective barrier against thermal and UV stress, ultimately helping preserve the colour and condition of your natural hair and your hair extensions.
How to Care for Blonde Hair in Summer
Blonde Remy hair extensions are a luxurious investment and like any luxury, they deserve proper upkeep, especially in the summer months. Here's how to give them the TLC they need:
1. Avoid Sulphates and Alcohol-Based Products
Harsh ingredients like sulphates and alcohol can strip your extensions of moisture and fade the blonde tone. Always use recommended specially formulated haircare products, which are designed to be gentle and extension-safe, just like those on offer at SWAY.
2. Gently Brush and Hydrate Daily
Use a soft-bristle brush or paddle brush designed for extensions to avoid pulling or breaking the bonds. Apply a lightweight, nourishing hair oil daily to keep both your natural hair and extensions hydrated and frizz-free.
3. Tie Hair Up When Swimming or Sunbathing
It’s especially important to keep your extensions away from prolonged sun or water exposure. In order to prevent this, we suggest tying them into a loose plait or bun and wearing a wide base hat when in the sun. Should you wish to protect your hair even further, try treating your hair with our hydrate conditioner and covering it with a swim hat for the duration you’re in the water. This reduces tangling, prevents drying, and makes post-sun and post-swim detangling far easier.
SWAY Products That Help You Stay Blonde and Beautiful
At SWAY, our premium haircare collection has been developed with coloured and extension-treated hair in mind, thus making it a must-have for all blonde hair in summer. Products such as our Hydrate Shampoo and Conditioner are ideal for everyday use (if necessary), cleansing the hair without stripping essential moisture or colour. It leaves both your natural hair and extensions smooth, soft, and protected. Should your hair require deeper hydration in order to revive the natural shine of your hair, using the SWAY Hydrate Mask will offer an extra boost.
For extra restoration and protection, using The Hair Hero not only safeguards your hair from the damage of daily styling and helps to restore the hair’s natural oils, making brushing through tangles a breeze, it also helps with maintaining summer blonde hair vibrancy, reducing the need for frequent touch-ups, whilst improving the texture and smoothing the hair cuticle, ultimately leading to softer, silkier hair that is less prone to frizz and flyaways.
Whether you choose to use your AIRE Flow Digital Hairdryer to freshen up after a day by the pool, straighten your locks before your evening meal, or add in some beachy waves with your AIRE Multi-Styler before heading out to explore, our Heat Protection Spray delivers active defence by reinforcing the hair’s structure, leaving it ultra-conditioned, glossy, and touchably soft - so it’s safe to say this is an essential product for maintaining summer blonde hair and extension’s condition.
Keep Your Blonde Looking Its Best
Blonde hair in summer may need more attention, but the results are worth it – especially when you’ve invested in high-quality SWAY hair extensions. With a few extra steps and armed with the right haircare products, you can enjoy vibrant, glossy, and hydrated blonde hair all season long.
Explore the full SWAY range of blonde extensions and haircare essentials on our website or get in contact with our experts for further advice, and don’t forget to tag us in your summer blonde transformations using #SWAYHairGoals. We love seeing your sunshine-ready styles!
Maintaining Summer Blonde Hair FAQs
Do blonde hair extensions fade in the sun?
Yes, blonde extensions can fade or develop brassy tones when exposed to strong sunlight. UV rays break down colour pigments and dry out the hair. To help prevent this, apply a thermal and UV protection spray to your lengths and wear a hat when out in direct sunlight for long periods.
Why does my hair turn blonde in summer?
Sunlight breaks down the melanin in your hair, especially if it's light brown or blonde, making it appear lighter. Since hair doesn’t regenerate pigment, the change lasts until it grows out. So if you're asking, "why does my hair change colour in summer," it’s because the sun naturally bleaches it.
How often should I wash my blonde hair in summer?
Sweat, sunscreen, and humidity can cause a lot of buildup on your scalp and around your extension’s bonds, so gentle cleansing every 2–3 days may be necessary. Use a sulphate-free, hydrating shampoo and conditioner to maintain shine and softness.
How do I keep my extensions from tangling in hot weather?
Humidity and sweat can cause tangling. Brush regularly using a professional paddle brush or oval brush and tie your hair in a loose braid or bun during outdoor activities to prevent matting and knotting.
Can blonde extensions last the whole summer with proper care?
Absolutely. With the right maintenance, including UV and thermal protection, proper washing, and hydration, SWAY blonde hair extensions can stay vibrant and healthy-looking throughout the season.
