Senior Marketing Executive

SWAY Hair Extensions is now one of the UK’s leading salon professional brands and rated #1 on Trustpilot. A salon professional go-to brand offering 5 hair extension methods, 49 unique natural colour shades, and a Premium Haircare collection.

Due to company growth we are looking to recruitment a Senior Marketing Executive into the team in Manchester. You will be dedicated to implementing the brand's vision through Marketing, Brand Events and eCommerce strategies.

You will be responsible for growing the company’s luxury Hair Extension and retail presence through social channels and additional platforms. Using a collaborative approach, you will be required to create content while managing influencer partnerships, affilate and digital agencies. The role while be based in our Manchester offices and working directly with our Senior Graphic Designer, Sales and Operations team

Responsibilities:

  • Working closely with the Marketing Team and Senior Management to create and execute marketing activity across brand and digital channels.
  • Assist with managing the media calendar including monitoring competitors and highlighting best practice.
  • Create engaging on-brand creative content for all media channels including Instagram, Titkok and our website.
  • Produce 3+ email and social briefs per week to both consumers as well as trade customers working closely with the Marketing Manager and our Graphic Designer.
  • Working closely with the Creative Designer, AWIN & Digital Marketing Agency, analysing Google Analytics together and utilising information to become more competitive with our activities.
  • Assisting on photo shoots and events – directing/gathering BTS content.
  • Weekly marketing reporting.
  • Work closely with the Marketing Team to plan and develop the marketing strategy.
  • Tracking social content and identifying brand opportunities.

Experience:

  • 3+ Years’ experience in a Marketing role (Hair, Fashion or Beauty marketing is a MUST).
  • Educated degree level in a Marketing/Fashion discipline.
  • Experience in creating engaging video content for social media.
  • Keen interest in the female Hair, Beauty/fashion industry.
  • Strong communication skills and ability to manage successful relationships with internal & external partners.
  • Strong organizational skills and fine attention to detail.

Salary: 

  • Salary £25,000/yr - £32,000/yr based on experience 

Applications:

gemma@swayhairextensions.com